Want to snag our free wedding planner launch guide?

5 KEY STEPS TO LAUNCHING A WEDDING PLANNER CAREER THAT PAYS – STOP GUESSING AND START PLANNING!

The First Steps For Growing In New Markets

DISCLAIMER: Occasionally we do share an affiliate link in our content. This means that if you click a link and purchase a product, we receive a little bit in return. This allows us to keep creating quality, free content. But, please know that we only share things we absolutely believe in! We also occasionally share a product we received for free in exchange for a review.  Again, the review we share is absolutely our own, and we only share products we believe in and use.

Hi Friend!

Having founded Chancey Charm in Denver, with a move back to Atlanta insight after only a year in business, I have always had a new city and destination on my mind as a business owner. Even though I probably wouldn’t have chosen that route as a new entrepreneur (some days it seemed like I would never overcome all the transitions) the lessons I’ve learned along the way have allowed me to launch a team of expert planners across the country.

Launching nine cities in 2015 forced me to focus all my time and energy on expansion, making new cities and planners my heart and passion. That said, I often get the question,

How do you expand into a new city?

I love helping other creatives achieve their BIG dreams and goals, like my program launch, so let’s dive into the first four steps of launching your wedding planning business into a new city. If you’ve got a strong brand, it might not be as hard as you think!

Chancey Charm Locations Map

1. Announce the launch via socials. As simple as that might sound, sometimes getting the word out that you’ve acquired a studio or new associate in a new city is all you need to get your first gig. Clients, vendors and friends that love you in your current city might be quicker to refer your services to their friends in another city than you’d expect. Help your associates think of you when they think of your new city by putting the news out to the public. This can be a scary step, but it also provides great accountability. I always get a lil squirm in my spirit when I see our new location posts. I know there is no turning back, and it’s time to get to work!

2. Get help! If you’re launching into multiple cities, it’s important to first make sure that you have a dedicated, reliable contact in the city for your company (even if it’s just a very part-time gig in the beginning). You’ll also want to think about handing tasks off to new team members or professionals you love. I COULD NOT have expanded to nine new cities in 2015 without my Associate Planner team, which consists of Kristen Green (PR & Marketing), Marilisa Schachinger (Creative Mentor) and Katie Werkin (Creative Mentor). These ladies understand my heart for the success of each of our planners and help me support them on a daily basis.

 

Do you see the potential for growth in new cities with your business, but you’re not sure how to make it happen?

Do you want to grow your team to give yourself more time with your family?

In my new team growth + location expansion guide, I’m sharing how to expand your team, reach AND do more of what you love with all of my most valuable team growth + location expansion knowledge.

With 13 locations under the Chancey Charm brand and 30+ creatives on my team, the techniques shared in this guide are proven concepts for success.

In my guide, you’ll receive 15 of my favorite techniques for growing a team along with 4 keys to successful location expansion.

I'm super excited to share a few of my favorite tips on how we are successfully growing in new markets and expanding the Chancey Charm team + reach! #teamgrowth #expansionguide #chanceycharm

 

WHAT IS INCLUDED:

– HAVING A NON-COMPETE

– EMPOWER YOUR TEAM TO REP THE BRAND

– HOW TO GET CREATIVE WHEN PAYING ASSOCIATES

– HOW TO BUILD UP YOUR TEAM IN FRONT OF THE CLIENT + TEACHING SALES BY EXAMPLE

– STYLED SHOOTS WITH ASSOCIATES

– REVIEW COLLECTION + PUBLICATIONS FOR ASSOCIATES

– HOW TO CREATE A BRAND GUIDE FOR YOUR TEAM

– PROVIDE EMAIL TEMPLATES + HIDDEN RESOURCES FOR YOUR TEAM

– REGULAR CONTACT WITH YOUR TEAM (EVEN WHEN YOU’RE VIRTUAL)

– ESTABLISH GOALS WITH YOUR TEAM

– HOW TO CREATE COMMUNITY WITH YOUR ASSOCIATES

– INTERNS

– FOUR KEYS TO ESTABLISHING NEW LOCATIONS

Happy Growing!

Sarah Chancey

Founder + Creative Director, Chancey Charm

Snag This Resource & Our Free Wedding Planner Launch Guide in Our Chancey Charm Planner Academy

 

PIN THIS POST FOR LATER!

I'm super excited to share a few of my favorite tips on how we are successfully growing in new markets and expanding the Chancey Charm team + reach! #teamgrowth #expansionguide #chanceycharm

SHARE THIS POST:

Share on facebook
Facebook
Share on pinterest
Pinterest
Share on linkedin
LinkedIn
Share on email
Email

Leave a Comment

* Checkbox GDPR is required

*

I agree

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Hello From Chancey Charm

Welcome to Chancey Charm! We’re a team of experienced wedding planners, in destination wedding locations across the country. With over 150 published weddings and editorials under our brand, we’ve served 500+ happy couples with custom design boards and inspirational sketches since 2011. We’ve been named a top planner by Southern Living Magazine and featured on Martha Stewart.

What are you looking for?

Follow Along!

Categories
Archives

ARE YOU PLANNING YOUR WEDDING?

SNAG OUR PROFESSIONAL GETTING STARTED CHECKLIST WHEN YOU INQUIRE

want to learn how to become a wedding planner?

Join our growing community of 2k+ wedding planners AND snag Sarah’s FREE Wedding Planner Launch Guide, which includes 5 key steps to launching a wedding planner career that pays, right where you are today!